Hey, budding fashion cognoscente it seems like today is your lucky day as LEE opens its doors for fresh and new creative minds to join their team. If you are 18-25 years of age and is currently enrolled in a university/college in the Philippines, then, you can just be the next "it" person in fashion.
Here is the link for their online registration: http://leejeans.com.ph/fb/
However, before you submit your application make sure to read the mechanics first. Don't get too excited or you might just be disqualified. :-)
HOW TO JOIN:
- Open to students18-25 years of age, must be currently enrolled in a university/college or institution in the Philippines. You must be a resident of the Philippines in the duration of the competition.
- Contest applicants must be in excellent physical and mental health.
- Contest applicants must not have any relevant experience in the category they are applying for. Applicant requirements are as follows:
- Designer-stylist - basic knowledge of sewing and pattern-making is a plus
- Multimedia artist - must have own laptop capable of graphics and video editing
- Photo - videographer - must possess a digital SLR camera with video capabilities
- Models - female must be at least be 5’6 in height; male must be at least be 5’10 in height
- All interested applicants must complete an online application form at www.leejeans.com.ph/fb. Including a 200 word essay answering: "Why should we choose you?" and attach a recent photo(2x2) together with the following requirements based on the category they are applying for. Each applicant can only apply once.
- Designer-stylist - submit 2 design sketches for Lee jeans with the theme ‘Free Your Nightside’; attach 2 photos of your works (styling/designs/school project related to fashion).
- Multimedia artist - submit 3 sample graphic design works and share a link of a video edited school project/demo reel (limit to 3 min. video).
- Photo-videographer - submit 2 fashion-photography school project/sample works and share a link of a video edited school project/demo reel (limit to 3 min. video).
- Models - submit 3 photos of yourself (1 headshot, 1 half body, 1 full body).
- The Preliminaries
- Selected student applicants will undergo a screening process by a panel of judges composed of the Lee creative team. They will be asked to present sample of their works.
- A total of 25 students will be selected as finalists composing 5 teams. For each group we will assign 3 designer- stylist, 1 multimedia artist, 1 photo-videographer.
- Student model applicants will undergo a separate model selection facilitated in different universities supervised and judged by the Lee creative team. Casting call will be announced at a later date. 10 models will be selected.
- Metro manila preliminary interviews will be conducted from 09/26/12-09/29/12 at 2d LPL Suites Legaspi St., Legaspi Village, Makati, Philippines; Cebu preliminary interviews will be done online.
THE FINALISTS
- Finalists will be advised via email and phone call. They will be requested to present their registration forms and IDs with proof of age.
- The finalists will undergo a series of trainings from the Lee team and notable people from the fashion industry. From there they will create works which will be presented during the Lee Philippine Fashion Week SS13 at SM MOA on 10/26/12.
- Their works will be produced and showcased in Philippine Fashion Week; all expenses incurred and assistance needed for them to produce their works will be shouldered by Lee Philippines.
THE RULES OF THE COMPETITION:
- Finalist will be grouped into teams based on their universities/schools. If there are not enough finalists from their universities/schools to complete a team they will be combined with other university finalists.
- Each team will be assigned a collection from Lee jeans Philippine Fashion Week SS13 collection. From there each team member is to contribute based on their category assignments.
- Designer-stylist- style their group's collection for Philippine Fashion Week
- Multimedia artist- submit a 5 minute edited video of their collection for Philippine Fashion Week
- Photo-videographer- submit materials for the edited video for their collection for Philippine fashion week
- Models- model the assigned collection to them during Philippine fashion week
- Our Team's final work for Philippine Fashion Week will be judged by a group of judges from Lee Jeans and Top Philippine Fashion Insiders. Judges will choose a winning team based on the criteria provided.
- Creativity and originality 40%
- Alignment with brand image 30%,
- Cohesiveness of presentation 20%
- Over-all stage impact 10%
- Total: 100%
- Individual awards will be based on the following criteria.
- Storytelling/styling/stage presence 50%
- Over-all stage impact 50%
- Total: 100%
HOW TO CELEBRATE YOUR WIN
- The grand prize winners will receive the following:
- 500 USD cash each member tax-free (team composed of five: 3 designer - stylist, 1 multimedia artist, 1 photo-videographer.)
- 500 USD cash, tax-free for the student model grand prize winner
- Total of 3,000 USD in cash
- Special prizes will be awarded to the following:
- 200 USD cash, tax-free each. (best designer-stylist, best multi-media artist, best photo-videographer)
- Finalists and winners will also be included in pr material released pre and post event. Including viral media material and outdoor media.
FINE PRINT
The participant and the work
- The participant declares:
- All works made for the competition remain properties of Lee Philippines.
- All video recordings from screening to Philippine Fashion Week are made for use of Lee Philippines.
- All decisions by Lee Philippines will be deemed final and irrevocable.
- The owners, management, employees of Authentic American Apparel Inc., their advertising agencies and relatives up to the 2nd degree of consanguinity or affinity are disqualified from joining the competition.
- By joining the contest, the participant agrees to all the rules of the competition.
Check the mechanics here: http://leejeans.com.ph/fb/Full-Mechanics-Student-Design-Competition-2012.htm
GOODLUCK!!!
Today is the last day of filing!!! Break a leg! :-)
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